Unique Online Baby Accessories Business

Southampton, Hampshire
REF: S05850

Asking Price:
£23,000
Annual Turnover:
£6,000
Annual Net Profit:
£4,000
REF: S05850

Overview

Tenure:
Relocatable
Established:
2015
  • Unique Product
  • A necessity for many parents – definite market
  • Helps prevent milk rash on babies
  • Fits all bottle brands
  • Zero Competition
  • European Intellectual Property Rights

A new and exciting opportunity has emerged to purchase an online business supplying a unique product for babies and infants. This business has invented and sells bibs for babies’ bottles, catching any liquid drips that would normally fall onto a baby’s chin causing painful sores or a rash.

Initially constructed by the current owner, her baby would drink her milk so quickly that it would run down her face - causing rashes and giving her clothes an unpleasant smell. Traditional bibs failed to catch these dribbles and bottles would frequently leak. After becoming repeatedly frustrated, the business owner decided to tie her baby’s muslin square around the bottle, which helped prevent the rash. After constructing some ideas and designs that’s when the Lily Pad Bottle Bib was invented. Many mothers and fathers across the world experience these similar situations daily, and this product provides a solution to those state of affairs. Available in a variety of designs for little boys and girls, the 100% cotton make up absorbs excess chin dribble and bottle leaks, ultimately preventing a rash. The device fits all bottle brands and helps keep the baby focused and less irritated. The company has received a large range of positive testimonials for its excellent service and the revolution it has provided for bottle feeds.

Since its inception in 2015, the business has experienced growth year on year, with even further scope for growth with extra marketing applied. Made in China and sold via their website, and to retail outlets across the country -the owner would like to sell 80% of the business.

This opportunity benefits from being fully relocatable. There are no physical grounds open to consumers. However, the potential buyer is free to incorporate the invention, marketing and sale of the products into a new or existing business infrastructure. The flexibility of this business is prevalent because it allows the new buyer to choose their own working hours. Making it a perfect acquisition for a parent or a business opportunity for a larger corporation selling baby accessories.

Currently, the company makes a turnover of £6000; depending on availability a new buyer could also invest in this opportunity as a side project.

The company has an online presence but the design for the site is minimalistic. To increase exposure and reach a bigger consumer market, a potential buyer could refurbish the website and give it a more contemporary design. The potential buyer could also increase the company’s social media presence to indeed have the same effect.

Having established a solid foundation, the current owner is now looking to pass on this profitable platform to a new buyer who can build on its potential.

The current owner is willing to stay on for a transitional period of 3 months, if needed, to help familiarise the new buyer with how the business operates.

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  • Fully relocatable
  • Can be run from home
  • Extremely flexible
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