Successful Magazine Publisher in Devon **Open to Reasonable Offers**
- A4 and A5 Printed Magazines
- Database of profitable clients
- Combined readership of 220,000
- Strong Google rankings
- Modern, open-plan premises
A brilliant opportunity now presents itself for a new buyer to take on a successful publishing company based in Devon.
The business for sale operates as a compiler, writer and publisher of two magazines within the Plymouth area. The company administers the publication of two A4 printed magazines, both of which are offered in an online format.
The magazines are free to its 220,000 readers which are typically between 28-85 years old. Circulation is at 4000 for one magazine and 5000 for the other, with 3000 delivered to residential addresses and 2000 circulated amongst public services such as doctors, dentists, hotels, bars, clubs and shops.
An interested buyer is now required to take on this profitable business and take steps to lead it to increased success.
The premises encompasses a modern, open-plan working area with a separate meeting room plus toilet and kitchen facilities. Externally, there is a sun terrace premises and parking. A new owner could, however, choose to relocate the business within the vicinity of South Devon.
Its clear and thorough website allows readers to view an online form of the magazine, whilst its Facebook page provides the business with a strong social media presence.
The business possesses a large database of clients which provide the business with revenue through advertisements. These advertisers have an option of 3, 6, 8 or 12-month advertising agreements, of which most sign up for 3 or 6 months. 90% of business with advertisers is conducted by email, with any business meetings being held at the client’s place of work.
The appeal of this business is suited to a new owner with a background in advertising or media, ideally within the publishing sector. In this instance, they would be able to make small changes to develop the business’s financial gains even further.
Contacting previous advertisers or approaching new clients would bring increased revenue via advertising, as would including additional pages for adverts. Although marketing via phone calls, email campaigns and in-person networking is already in place, further contact could be made to new clients or readers by expanding the area of coverage to new areas within South Devon.
The current owners have agreed to stay on for a transitional period of 6 months to familiarise the new owner with daily business operations.
- Affluent area
- Parking on-site
- Close to A38
- Minimal competition
- Wide distribution area