Premier Recovery & Wellness Studio Including Circa £65k Worth of Assets For Sale
£60,000
£22,000
£10,000
Overview
Leasehold
2024
- Excellent Reputation
- Very Loyal Customer Base
- Huge Growth Potential
- Well Equipped Business
- Equipment Included
Contrast Wellness is a boutique recovery and contrast therapy studio located in Cheltenham, serving a local population of approximately 121,000. Established in October 2024, the business offers premium sauna and ice bath experiences designed to support physical recovery, mental wellbeing, and performance optimisation.
The studio operates from two purpose-built, fully customised containers, thoughtfully fitted to create a distinctive, private wellness environment. This unique setup delivers a high-end client experience while benefiting from relatively low overheads compared to traditional premises.
A significant proportion of the asking value is represented in the high-quality physical assets, all included within the sale - providing a genuine turnkey opportunity. An incoming owner can take over a fully operational, ready-to-run studio with established branding, systems, and a growing base of loyal repeat and new customers.
The owner works hands-on within the business, supported by two self-employed staff members, with bookings generated primarily via word of mouth and the company’s website, supported by an integrated online booking system.
With demand for contrast therapy and recovery services continuing to grow across the UK, the business is well positioned for expansion, with clear scope to increase memberships, extend trading hours, introduce complementary treatments, or replicate the model in additional locations.
The seller is open to offers.
Contrast Wellness specialises in recovery and wellness treatments, centred around the use of sauna and ice bath facilities to provide therapeutic benefits. The business operates from distinctive, custom-designed container units located in Cheltenham, offering a flexible and well-equipped space for clients to visit regularly for their treatments. Since opening in late 2024, the studio has attracted a mix of private clients who appreciate the unique wellness experience in a convenient local setting. The business includes all equipment and assets as part of the sale, enabling a new owner to take over seamlessly. Managed by the current director with support from two self-employed staff, the operation enjoys a straightforward structure with the owner heavily involved in day-to-day activities. Although the business has not yet engaged in extensive advertising, it has successfully built its client base through effective word of mouth and online presence.
There is a substantial opportunity for growth through enhanced marketing efforts, which could significantly increase visibility and attract new clients within Cheltenham and the surrounding areas. While the current setup requires no immediate increase in staff, strategic investment in marketing campaigns, including digital advertising and local outreach, could foster business expansion. Given the rising popularity of wellness and recovery services, Contrast Wellness is well-placed to capitalise on market trends embracing health, fitness, and self-care. Expansion of services could be considered in the future, although currently the core offerings are well-defined and meet clear customer demand. The business’s fixed location and established presence mean any growth initiatives would focus on deepening market penetration and boosting customer engagement within the existing geographical footprint.
Features
Online Presence
- Instagram: Yes
Location
- High Footfall
- On-Site Car Parking
- Limited Competition