30 bed 5* AA hotel
Asking Price: £2.5m
“The way the sale was handled was exceptional and I can only suggest that the initial realistic valuation by the intelligent consultant was the catalyst to achieving our sale.”
This family ran hotel had been part of the family for over 40 years and continued to be very successful. However due to personal circumstances bookings had dropped as well as the occupancy rate by 15% over the past 12 months so there were concerns as to what value could be achieved in a sale. With IBT's help and guidance the owners were able to sell their desired asking price within six months.
We immediately produced high quality sales particulars highlighting the positives the business had with a real focus on where a potential purchaser could easily improve performance. We then focused our marketing on both individual buyers and acquiring hotel groups which resulted in a carefully handled negotiation process and successful sale.
We successfully negotiated the sale of the business for the full asking price within 6 months.