Well-loved Fish and Chips Shop in Derbyshire
- Excellent Reputation
- Very Loyal Customer Base
- Huge growth potential
A recent survey by a well-known marketing firm found that 22% of the UK’s population eats fish and chips at least once a week. A true part of this Derbyshire town’s recent history, this business was established in 1972 (current ownership since 2008), and definitely plays a part in this staggering statistic. Success is greatly owed to the shop’s expertise in preparing fish and chips plus additional dishes, and is helped by the business’ sterling reputation, loyal customers and the proprietor’s close friendship with many store patrons. These are the foundation for the business’ substantial and secure stream of income.
The business serves up top quality fish and chips, but it also offers a variety of other delectable fare. Prices are most definitely competitive, however low overheads yield excellent margins. As you might expect, service is polite, but the proprietors’ rapport with customers is largely responsible for the shop’s avid set of loyal patrons and its £80,000 in turnover.
This business’ signage above a large glass storefront, stands out on this main route through the town. Inside, the menu listed above a counter with ovens showcasing the businesses stock. A well-kept shop floor stands in front of the counter, and an immaculate (4-star hygiene rating), fully equipped kitchen stands hidden from sight. A basement is used to hold stock and for early preparation.
Intelligent Business Transfer are happy to offer for sale an iconic Derbyshire Fish and Chop shop offering a fish n’ chips and a variety of quality fair to many loyal and satisfied customers.
Tourists to this popular Derbyshire town’s city centre, come to this shop for quick fish and chips on the recommendation of a storeowner or townsman. Employees working nearby will visit once, maybe more times a week for a light meal just after work. And residents of the surrounding housing estates simply enjoy coming as often as they can for the tasty fare served within. What they all have in common, is that they come, usually, by word of mouth recommendations. Derbyshire county council main offices are also within 300 metres providing plenty footfall.
The business has prospered for many years without an online or social media presence nor advertising, and is an appealing proposition as is. It also serves as a superb springboard for a new owner to pursue growth. The most obvious would be to engage in marketing including establishing a website and a Facebook page. Other options include extending business hours (currently Tuesday to Saturday 11:30am - 1:30pm then 4:30pm - 8:30pm), offering home delivery, or perhaps expanding its menu. Market research indicates that lunchtime business deliveries are a viable option.
Having taken the reigns of the business 8 years ago, the current owner must redirect his attention to other business interests. He has therefore retained Intelligent Business Transfer to find a current or past fish and chip shop owner to take over in his place.