Thriving Home Security Business
- Excellent reputation
- Loyal customer base
- Huge growth opportunity
- Low overheads
- Strong supplier relationships
This is a unique chance to purchase a highly successful home security business which prides itself on offering the best wireless home alarm system.
First and foremost, the enterprise is renowned for its high-quality product and superior service. The lack of contract or maintenance fees allows the customer to fully own the security system, whilst the easy integration with any existing home automation saves clients the hassle of replacing other products in their homes. The business’s unique communication protocol (X3D) provides advanced, robust security, whilst the availability of a complimentary 10-year lithium guarantee provides further peace of mind.
The company has effectively utilised the Covid-19 lockdowns as a chance to realign the business model to create greater efficiencies and opportunities in a market that had already shown significant growth. With these adjustments, the enterprise has accelerated further and offers a superb amount of growth potential.
The business is now for sale after 5 years of dedicated development from its owner, who has always intended to sell at the right time and has now been offered the chance to go into another business venture.
Smart Home Security is currently run from the owner’s home in Kent and so it is available on a fully relocatable basis. The buyer will also be able to operate the business from the comfort of their own home or move to office premises according to their preferences.
The business has a fantastic business model and obtains its products from an established, market-leading home automation company which is based in France with over 40 subsidiaries around the globe, manufacturing and developing its own products with an efficient supply chain. The manufacturer has a UK warehouse and so Smart Home Security purchases stock as and when it is needed.
The business’s sale does not include any employees or assets, but does incorporate the brand, its relationship with the manufacturer, and the existing customer database. Additionally, the vendor is willing to offer the buyer a transitional period to ensure a seamless handover of business operations.
This is an ideal acquisition for a buyer with a background in security systems, in order to equip them with the technical knowledge required to assist customers in choosing products.
Smart Home Security offers great growth potential which can be unlocked through pursuing one of two paths. Firstly, the buyer could take over the brand, sell add-ons, gain referrals from the ABC1 customer base, and further develop the national coverage with greater investment in lead generation. Alternatively, the buyer could sell add-ons and gain referrals for the current products or other products that they may have. Implementing more marketing strategies, particularly focusing on social media to raise brand awareness and generate customer leads, will be important in both options.