Popular Fashion Boutique for Sale in Hertfordshire

Welwyn, Hertfordshire
REF: INT2046

Asking Price:
Annual Turnover:
Annual Net Profit:
REF: INT2046
Photo of Popular Fashion Boutique for Sale in Hertfordshire
Photo of Popular Fashion Boutique for Sale in Hertfordshire
Photo of Popular Fashion Boutique for Sale in Hertfordshire
Photo of Popular Fashion Boutique for Sale in Hertfordshire


  • Friendly & Professional Team
  • Low Overheads
  • Recently Refurbished
  • Well Equipped Business
  • Equipment Included

A great opportunity has arisen to purchase a very successful independent lady’s fashion boutique in Hertfordshire.

First established in 2004, it has traded continuously since with the only disruption being the pandemic. The fashion boutique is a regular winner of local small business awards in this sector and launched online in 2021, with huge growth potential.

The business has a very loyal customer base and a significant online one, including a dynamic mailing list of 1,680 and a reach of over 4,700 Facebook followers. Furthermore, their Instagram is continuing to grow with over 580 followers and growing these socials would be highly beneficial for a potential buyer.

The fashion boutique takes part in hosting fashion shows which take place approximately four times a year, increasing their customer base and creating an opportunity to showcase their women’s clothing and accessories.

Their loyal customer base means there are frequent regulars who come into store regularly, on the lookout for new arrivals to refresh their wardrobe. The shop stocks a range of clothing, hats, bags, jewellery and more.

The business benefits from an ideal location in the town of Welwyn, very close to parking and the town centre hence high footfall.

Offered on a leasehold basis, the freehold is held by the original owner who is extremely supportive of the business still. They have bright and modern fittings which have been refurbished in 2020.

With the 2020 refurbishment, the building is modern and has two large display windows and rails of clothing throughout the store. Furthermore, they have 3 changing rooms, a stock room and an office area with a toilet and a small kitchen.

The business has fast stock turnover with items often stocked in limited numbers, encouraging customers to check in on a regular basis.

The owner is happy to remain involved with the business and help with the handover.

Due to its established reputation and excellent quality stock, this business offers exceptional growth potential.

There has been a dip in sales due to the pandemic, however, with digital marketing techniques and a focus on growing social media channels further, this business would be highly profitable to a new purchaser.

Their online presence is already well-established and continues to grow. By focusing on these channels, it would widen the customer base and reach further afield.


Key Information

  • Sells Online: Yes
  • Products Sold: Accessories, Clothing - Ladies'


  • Google: 4.5

Online Presence

  • Facebook: Yes
  • Instagram: Yes
  • Blog: Yes

Website: www.susu-style.co.uk


  • High Street Location
  • High Footfall
  • Nearby Car Parking
  • Limited Competition


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Financial & More

Annual Turnover
Annual Net Profit
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Trading Entity
Management Structure
Number of Employees
Current Ownership


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